Copywriter for cybersecurity
Security buyers get paid to doubt claims. Your copy wins them over when it says exactly what the product catches, where it runs, and how they can check it.
Book a free page teardownWhat cybersecurity copy has to do
Two people read your copy. The practitioner wants to know what it detects or blocks, where it sits in the stack, and how much noise it adds. The person who signs wants to know what risk goes down and what tool it replaces.
A lot of security marketing opens with fear. Breach headlines, scary numbers, "stop attackers before they strike." Every vendor says some version of that, so readers skip it. Lead with the job instead: what the product watches, what it does when it finds something, and what your buyer's team stops doing by hand.
Then show the proof a security team looks for. Integrations, how it deploys, where data lives, and your trust page with your audit reports. Link that trust page from the homepage and your landing pages so nobody has to hunt for it.
Say compliance words the right way
The people reading your page know these words well. Get one wrong and a careful buyer starts wondering what else is loose.
Take SOC 2. A guest on the AICPA's Journal of Accountancy podcast put it plainly: SOC 2 is an attestation engagement signed off by a licensed CPA, and it isn't a certification. So "SOC 2 certified" is the wrong phrase. Say you completed a SOC 2 examination and received the report, if that's what happened.
Pagetear isn't a law firm or an auditor. Drafts are written so your security and compliance leads can check every claim fast.
How a project works at Pagetear
Each request is one card on a shared Notion board: a page, an email sequence or an ad set. Link the docs, the trust page, sales call notes and a few threads where users talk about the product. Raw is fine.
Blake reads it all, studies your live pages and the tools your buyers compare you with, and writes the full piece in the order people will read it. Turnaround depends on the plan you choose.
Revisions are included. Your engineers can mark up technical details on the board, and that round runs next to your other work.
One headline, before and after
Say you sell a tool that finds cloud storage left open to the public. This is an illustration, not a client page.
Before
"AI-powered security for the modern enterprise."
After
"Find every public storage bucket across your cloud accounts, and close it from one screen."
The second line names what it finds and what you do about it. A practitioner can test both in a trial.
What it costs to hire a cybersecurity copywriter
Prices run from a single page to big yearly retainers. Here is what providers listed on their own sites when we checked on November 10, 2026.
| Option | Published price |
|---|---|
| Cybersecurity writer, single landing page | Starting at $325 |
| Cybersecurity content agency, monthly plan | From $1,000 a month, month to month |
| Cybersecurity ghostwriting firm, website copy | $9,500 a month on an annual retainer |
| Positioning sprint that ends in homepage copy | $10,000 to $30,000, priced by company stage |
| Pagetear | $2,000 a month for 1 project a week, up to $5,000 for 4 |
If one page is all you need, a specialist project can cost less. A monthly plan fits when the work keeps coming, like the homepage, the trust page, product pages, launch emails and ads.
What clients say
Check these before you hire anyone
- 01Write down what your product detects, blocks or fixes, in one plain sentence.
- 02List the tools it plugs into. Security buyers scan for their own stack first.
- 03Gather your audit reports and security docs, and know exactly what you can say about each one.
- 04Pull five real phrases from sales calls or security reviews. Those are your buyers' words.
- 05Decide who checks technical and compliance claims before anything ships.
- 06Ask any writer how they would explain your product without leaning on fear.
Where Pagetear fits
Pagetear fits if
- You sell security software and your copy has to work for the practitioner and the buyer.
- You want one senior writer who learns your product once and keeps using it.
- You have more work lined up, like a trust page, product pages, launch emails or ads.
Look elsewhere if
- You need white papers, threat research or a steady blog. A cybersecurity content team fits that better.
- You need an auditor or legal review from the writer. Pagetear writes the copy and your experts approve the claims.
Get a page read in 15 minutes
Bring your homepage or a landing page, plus your trust page. Blake walks through it with you and you leave with the fixes.
Book a free page teardownQuestions founders ask
Do you write for security companies?
Blake has written for SaaS companies and agencies across fintech, developer tools and consumer apps. Ask on the call for the samples closest to your market.
What can you write?
Landing pages, homepages, pricing pages, email sequences, ads, product pages and case studies. Ask on the call if your request sits outside that list.
Will our security team still review the copy?
Yes. Your security and compliance leads approve every claim. Drafts are written so each claim is easy to check.
How long does a project take?
Turnaround depends on the plan you choose. One project is one page, one email sequence or one ad set. Revisions are included and don't delay your other projects.
Will you sign an NDA?
Ask Blake on your call.
What does it cost?
$2,000 a month for 1 project a week, $3,000 for 2, $4,000 for 3 and $5,000 for 4. Monthly, no contract.
Can I start with a free review?
Yes. Book a free page teardown. Blake walks through one of your live pages in 15 minutes and you leave with the fixes.
